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Blogs
 
Mobile Apps for Medical Marketing      May 2 2013 6:41AM
Slides Blog
While we live in an electronic age where our daily problems ranging from something as simple as finding groceries or shopping to our next holiday destination, are just a click away using internet on our phones/laptops. One doesn’t have to physically go hunting for them and loose time. Today these de more...


Posted By:  Jane      category:Medical Marketing          Comments
Educating Patients to Choose Right Cure      Apr 30 2013 8:05AM
Slides Blog
It is true that this world is full of diseases. Frankly and practically speaking, we live in a world where new diseases are born every changing season. But not to forget that we also have a lot of doctors, where many are also unemployed. We have reached a shameful point, where many doctors have to r more...


Posted By:  Jane      category:Medical Marketing          Comments
Facebook for Healthcare Professionals      Apr 25 2013 4:02AM
Slides Blog
Facebook was created in February 2004. It remains the unchallenged pacesetter among the many other social media platforms fighting in the battle. With its 1.2 billion users, Facebook is becoming the most credible resource for healthcare information for its users. Who would not want to spread the wor more...


Posted By:  Jane      category:Medical Marketing          Comments
LinkedIn and Medical Marketing      Apr 11 2013 7:09AM
Slides Blog
When it comes to social networking, Facebook reminisces of connecting with friends and family, and Twitter of sharing and knowing what’s happening around the world.LinkedIn, another most visited social networking websites—more business-oriented than others—is mainly used for professional networking. more...


Posted By:  Jane McArthy      category:Medical Marketing          Comments
Evaluation of Healthcare Word of Mouth Marketing      Apr 4 2013 6:30AM
Slides Blog
Word-of-mouth marketing is promotion of one’s product through their customers’ good words. This form of marketing is age old, but has managed to evolve itself in different forms with the passage of time. This is considered to be the most tenable forms of marketing as people who endorse the products more...


Posted By:  Jane McArthy      category:Medical Marketing          Comments
Beyond clinical skills for Healthcare Marketing      Apr 1 2013 4:13AM
Slides Blog
To possess good clinical skills is the pre requisite for medical marketing, as you will be marketing these skills and processes only, as your USP. However, the a-good-doctor-will-be-bombarded-with-patients-all-the-time notion is outdated and merely a fable now. The question is that, how many know th more...


Posted By:  Jane McArthy      category:Medical Marketing          Comments
4 Tips to come up with a worthy Marketing Plan for Healthcare      Mar 27 2013 1:34AM
Slides Blog
According to P.Kotler and K.L. Keller, Marketing plan can function from two points: strategy and tactics. Planning and executing is not a no-bother task. The key is to manage time and money in the right order. This is very important from the point of view of healthcare professionals with very tight more...


Posted By:  Jane      category:Medical Marketing          Comments
Healthcare Video Marketing-Tips to get started      Mar 18 2013 4:53AM
Slides Blog
In the last post we talked about healthcare video marketing and its relevance. As explained in the last post, video marketing has been effective for many, and, there is no reason it wouldn’t work for you as a healthcare professional. Popularity suggests and invites healthcare marketing professionals more...


Posted By:  Jane      category:Medical Marketing          Comments
Healthcare Video Marketing - An Idea which makes Sense      Mar 10 2013 11:38PM
Slides Blog
2013 is proving to be the year of visual marketing. Visuals and video, if done properly are highly effective in cutting through the noise in digital world. Moreover, video content resonates well with people throughout the globe and increases engagement within communities in every segment and vertica more...


Posted By:  Jane      category:Medical Marketing          Comments
Selecting the Right Healthcare Marketing Channels      Mar 4 2013 12:07AM
Slides Blog
Ever wondered what the possible marketing channels for medical professionals could be?There are numerous marketing channels at the disposal of medical and healthcare professionals. There are traditional marketing channels like, Press Release, email Marketing, paid inclusions in industry publications more...


Posted By:  Jane      category:Medical Marketing          Comments
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